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SmartWeb Help | CMS & Shop

1.14. Images on web

When working with images on your website it is imporatnt to know the basic type and size rules. These will be outlined in the following.  

Image types
It is important that you stay within the image types "jpeg, png and gif" when working with the web. Other formats can create displaying problems, especially in older browsers. For example, "tif" images cannot be displayed in older versions of Internet Explorer.

Image DPI
SmartWeb recommends using images of 72 dpi for the web, as browsers cannot display higher dpi. A dpi higher than 72 can create differences in colour, longer loading time and other display problems, e.g. when the system generates automatic thumbnails. 

Image sizes
For the sake of loading times it is important that you optimize your image height and width to reduce their KB as much as possible. This should be done in cosideration of both the users, but also the search engines, which ascribe a lower placement to heavier websites. When you work with content in the text editor, images generally need not be bigger than 600-800 pixels wide and maximum 100-200 KB. It can, however, be necessary to have larger images for products with zoom etc. 

You can control the maximum upload sizes of original images under SETTINGS.

SmartWeb automatically generates thumbnails in the correct size and quality for images placed outside the content. Read more here.

NOTICE:  Images that are reduced in the text editor do not cause a smaller original image and is therefore only recommended for smaller adjustments. 

NOTICE: For e-mails and newsletters it is important that the image is not reduced via the text editor. Most e-mail clients such as Outlook choose to overlook the codes that reduce the image and it will therefore be shown in large size.